Friday, August 24, 2007

The Marketing Potential of NEW MEDIA

New forms of communication are taking over the internet!

The primary examples of this include social networking sites like MySpace and Facebook, and update sites like Twitter. Through these sights people provide a lot of information about what is going on in their lives. Marketers are just starting to get a grasp of how powerful these sites will become for marketing.

This article from FAST COMPANY will give some thoughts:

The article, however, does not talk about specifically about home businesses. I think that home businesses, and direct marketing in particular, can benefit from these sites. While I have some thoughts, what I really want to do is start a discussion about how you are using these sites to build your business? Please add a comment and share your perspective.


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